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<DIV><SPAN class=139492903-29092002><FONT face=verdana>Wade...please don't make
me turn off my pop-up-stopper!! hehe</FONT></SPAN></DIV>
<DIV><SPAN class=139492903-29092002> Dave</SPAN></DIV>
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<DIV></DIV>
<DIV class=OutlookMessageHeader lang=en-us dir=ltr align=left><FONT
face=Tahoma>-----Original Message-----<BR><B>From:</B>
discussion-request@nsrca.org [mailto:discussion-request@nsrca.org] <B>On
Behalf Of </B>Wade & Barbara Akle<BR><B>Sent:</B> Saturday, September 28,
2002 5:23 PM<BR><B>To:</B> Discussion rc NSRCA<BR><B>Subject:</B> Re: K-Factor
vision of the future.<BR><BR></FONT></DIV>
<DIV>Lee,</DIV>
<DIV>I think web based advertising (mixed with conventional) would be
even more effective. Pop-ups, dynamic pictures, links to advertiser...
the web thrives on them.</DIV>
<DIV>Wade</DIV>
<DIV> </DIV>
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style="PADDING-RIGHT: 0px; PADDING-LEFT: 5px; MARGIN-LEFT: 5px; BORDER-LEFT: #000000 2px solid; MARGIN-RIGHT: 0px">
<DIV style="FONT: 10pt Arial">----- Original Message -----</DIV>
<DIV
style="BACKGROUND: #e4e4e4; FONT: 10pt Arial; COLOR: black"><B>From:</B>
Rick Sweeney</DIV>
<DIV style="FONT: 10pt Arial"><B>Sent:</B> Saturday, September 28, 2002 7:54
AM</DIV>
<DIV style="FONT: 10pt Arial"><B>To:</B> discussion@nsrca.org</DIV>
<DIV style="FONT: 10pt Arial"><B>Subject:</B> RE: K-Factor vision of the
future.</DIV>
<DIV> </DIV>
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<P class=MsoNormal><FONT face=Arial color=navy size=2><SPAN
style="FONT-SIZE: 10pt; COLOR: navy; FONT-FAMILY: Arial">I do not think the
concept will be to actually download the K-Factor, but rather, to read it
on-line, similar to the way<o:p></o:p></SPAN></FONT></P>
<P class=MsoNormal><FONT face=Arial color=navy size=2><SPAN
style="FONT-SIZE: 10pt; COLOR: navy; FONT-FAMILY: Arial">many Magazine
publications are today. <SPAN style="mso-spacerun: yes"> </SPAN><SPAN
style="mso-spacerun: yes"> </SPAN><SPAN
style="mso-spacerun: yes"> </SPAN><SPAN
style="mso-spacerun: yes"> </SPAN><o:p></o:p></SPAN></FONT></P>
<P class=MsoNormal><FONT face=Arial color=navy size=2><SPAN
style="FONT-SIZE: 10pt; COLOR: navy; FONT-FAMILY: Arial"><o:p> </o:p></SPAN></FONT></P>
<P class=MsoNormal style="MARGIN-LEFT: 0.5in"><FONT face=Tahoma size=2><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Tahoma">-----Original
Message-----<BR><B><SPAN style="FONT-WEIGHT: bold">From:</SPAN></B>
discussion-request@nsrca.org [mailto:discussion-request@nsrca.org] <B><SPAN
style="FONT-WEIGHT: bold">On Behalf Of </SPAN></B>Lee Davis<BR><B><SPAN
style="FONT-WEIGHT: bold">Sent:</SPAN></B> Saturday, September 28, 2002 9:51
AM<BR><B><SPAN style="FONT-WEIGHT: bold">To:</SPAN></B>
discussion@nsrca.org<BR><B><SPAN
style="FONT-WEIGHT: bold">Subject:</SPAN></B> RE: K-Factor vision of the
future.</SPAN></FONT></P>
<P class=MsoNormal style="MARGIN-LEFT: 0.5in"><FONT face="Times New Roman"
size=3><SPAN style="FONT-SIZE: 12pt"><o:p> </o:p></SPAN></FONT></P>
<DIV>
<P class=MsoNormal style="MARGIN-LEFT: 0.5in"><FONT face="Courier New"
color=blue size=2><SPAN
style="FONT-SIZE: 10pt; COLOR: blue; FONT-FAMILY: 'Courier New'">Yes, this
is an issue I haven't seen mentioned that
needs consideration.</SPAN></FONT><FONT face=Verdana size=2><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></FONT></P></DIV>
<DIV>
<P class=MsoNormal style="MARGIN-LEFT: 0.5in"><FONT face=Verdana
size=2><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> <o:p></o:p></SPAN></FONT></P></DIV>
<DIV>
<P class=MsoNormal style="MARGIN-LEFT: 0.5in"><FONT face="Courier New"
color=blue size=2><SPAN
style="FONT-SIZE: 10pt; COLOR: blue; FONT-FAMILY: 'Courier New'">I did some
experimenting with pdf files and the typical page, done
in grayscale, will come in somewhere around 100KB per
page. Full page ads, around 150KB/page. This is best case
scenario. Pics and other graphics will look OK on screen but
print poorly. For print quality pdf files (300dpi) the size goes
way up, 1MB - 2MB per page. Publish in color and the file sizes
increase more.</SPAN></FONT><FONT face=Verdana size=2><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></FONT></P></DIV>
<DIV>
<P class=MsoNormal style="MARGIN-LEFT: 0.5in"><FONT face=Verdana
size=2><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> <o:p></o:p></SPAN></FONT></P></DIV>
<DIV>
<P class=MsoNormal style="MARGIN-LEFT: 0.5in"><FONT face="Courier New"
color=blue size=2><SPAN
style="FONT-SIZE: 10pt; COLOR: blue; FONT-FAMILY: 'Courier New'">The issues
I question are:</SPAN></FONT><FONT face=Verdana size=2><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></FONT></P></DIV>
<DIV>
<P class=MsoNormal style="MARGIN-LEFT: 0.5in"><FONT face="Courier New"
color=blue size=2><SPAN
style="FONT-SIZE: 10pt; COLOR: blue; FONT-FAMILY: 'Courier New'">1) How many
people who opt for the online version will actually bother to
download? Broadband internet connections are still in the minority -
most people are still 56Kb dial-up.</SPAN></FONT><FONT
face=Verdana size=2><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></FONT></P></DIV>
<DIV>
<P class=MsoNormal style="MARGIN-LEFT: 0.5in"><FONT face="Courier New"
color=blue size=2><SPAN
style="FONT-SIZE: 10pt; COLOR: blue; FONT-FAMILY: 'Courier New'">2) What are
advertisers going to think about this and how important is advertising to
the K-Factor budget? As an advertiser, I'm
skeptical.</SPAN></FONT><FONT face=Verdana size=2><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></FONT></P></DIV>
<DIV>
<P class=MsoNormal style="MARGIN-LEFT: 0.5in"><FONT face=Verdana
size=2><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> <o:p></o:p></SPAN></FONT></P></DIV>
<DIV>
<P class=MsoNormal style="MARGIN-LEFT: 0.5in"><FONT face="Courier New"
color=blue size=2><SPAN
style="FONT-SIZE: 10pt; COLOR: blue; FONT-FAMILY: 'Courier New'">Lee
Davis</SPAN></FONT><FONT face=Verdana size=2><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></FONT></P></DIV>
<DIV>
<P class=MsoNormal style="MARGIN-LEFT: 0.5in"><FONT face="Courier New"
color=blue size=2><SPAN
style="FONT-SIZE: 10pt; COLOR: blue; FONT-FAMILY: 'Courier New'">Piedmont
Models</SPAN></FONT><FONT face=Verdana size=2><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></FONT></P></DIV>
<DIV>
<P class=MsoNormal style="MARGIN-LEFT: 0.5in"><FONT face="Courier New"
color=blue size=2><SPAN
style="FONT-SIZE: 10pt; COLOR: blue; FONT-FAMILY: 'Courier New'"><A
href="http://www.piedmontmodels.com/">http://www.piedmontmodels.com/</A></SPAN></FONT><FONT
face=Verdana size=2><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></FONT></P></DIV>
<DIV>
<P class=MsoNormal style="MARGIN-LEFT: 0.5in"><FONT face=Verdana
size=2><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> <o:p></o:p></SPAN></FONT></P></DIV>
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style="BORDER-RIGHT: medium none; PADDING-RIGHT: 0in; BORDER-TOP: medium none; PADDING-LEFT: 4pt; PADDING-BOTTOM: 0in; MARGIN: 5pt 0in 5pt 3.75pt; BORDER-LEFT: blue 1.5pt solid; PADDING-TOP: 0in; BORDER-BOTTOM: medium none">
<P class=MsoNormal
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face=Tahoma size=2><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Tahoma">-----Original
Message-----<BR><B><SPAN style="FONT-WEIGHT: bold">From:</SPAN></B>
discussion-request@nsrca.org [mailto:discussion-request@nsrca.org]<B><SPAN
style="FONT-WEIGHT: bold">On Behalf Of </SPAN></B>Wade & Barbara
Akle<BR><B><SPAN style="FONT-WEIGHT: bold">Sent:</SPAN></B> Saturday,
September 28, 2002 8:34 AM<BR><B><SPAN
style="FONT-WEIGHT: bold">To:</SPAN></B> Discussion rc NSRCA<BR><B><SPAN
style="FONT-WEIGHT: bold">Subject:</SPAN></B> Re: K-Factor vision of the
future.</SPAN></FONT><FONT face=Verdana size=2><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"><o:p></o:p></SPAN></FONT></P>
<DIV>
<P class=MsoNormal style="MARGIN-LEFT: 0.5in"><FONT face=Verdana
size=2><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">I may have
missed somebody mentioning the excessive size of the present
k=factor downloads of 5-7 Mbps (:<<o:p></o:p></SPAN></FONT></P></DIV>
<DIV>
<P class=MsoNormal style="MARGIN-LEFT: 0.5in"><FONT face=Verdana
size=2><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">I have great
admiration for our web-site team and thank them for it al the time. And, I
am for having the k-factor delivered on the
web.<o:p></o:p></SPAN></FONT></P></DIV>
<DIV>
<P class=MsoNormal style="MARGIN-LEFT: 0.5in"><FONT face=Verdana
size=2><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> <o:p></o:p></SPAN></FONT></P></DIV>
<DIV>
<P class=MsoNormal style="MARGIN-LEFT: 0.5in"><FONT face=Verdana
size=2><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">One question is
how come I get to download in pdf format all kind of manuals and pages of
information larger than the k-factor in a reasonable time and yet have
avoided the k-factor because of the time it takes??
<o:p></o:p></SPAN></FONT></P></DIV>
<DIV>
<P class=MsoNormal style="MARGIN-LEFT: 0.5in"><FONT face=Verdana
size=2><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana"> <o:p></o:p></SPAN></FONT></P></DIV>
<DIV>
<P class=MsoNormal style="MARGIN-LEFT: 0.5in"><FONT face=Verdana
size=2><SPAN style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Until the
download time on a 56 kbps phone line gets down to less than a minute or
two, we have a losing proposition, leaving a lot of us without the
k-factor.<o:p></o:p></SPAN></FONT></P></DIV>
<DIV>
<P class=MsoNormal style="MARGIN-LEFT: 0.5in"><FONT face=Verdana
size=2><SPAN
style="FONT-SIZE: 10pt; FONT-FAMILY: Verdana">Wade<o:p></o:p></SPAN></FONT></P></DIV></BLOCKQUOTE></DIV></BLOCKQUOTE></BLOCKQUOTE></BODY></HTML>